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A weekly wholesale sales snapshot in 15 minutes

By the Stockist Lab team · Updated October 2026 · About a 6-minute read

Most founders run wholesale from memory and a messy inbox. A one-page snapshot every Monday fixes that: what sold, what's owed, and the three things to do this week. Here's how to pull your numbers and let AI build the page in about 15 minutes, without guessing a single number.

In this guide
  1. What goes on the snapshot
  2. Export last week's orders
  3. The snapshot prompt
  4. Check the numbers
  5. Do the three things
  6. Optional: have it ready on Mondays

What goes on the snapshot

One page. If it doesn't fit on one page, it won't get read on a busy Monday.

Step 1. Export last week's orders (5 minutes)

Export a CSV for the exact dates you want, from wherever your orders land.

You also need your own sheet's Orders and Stores tabs, so the AI knows which stores are new and which invoices are open.

Step 2. Build the snapshot (5 minutes)

Open ChatGPT, Claude or Grok Bot, upload the files, and paste:

Copy this prompt

Today is [date]. Using only these files, make a one-page snapshot: - Wholesale vs direct sales last week, and vs the week before. - New stores and reorders. - Top 5 products by units. - Anything under [X] units in stock (if stock data is included; otherwise say "no stock data"). - Invoices 7+ days overdue. - The 3 most useful actions this week, each tied to a number above.

Don't estimate missing numbers. Say what's missing.

"Don't estimate" is the most important line. Without it, AI will fill a gap with a number that looks right.

Made-up example

"Tidewren Knits," an invented sweater brand, ran the snapshot on a Monday. Wholesale was $1,840 (up from $1,210), direct was $2,315. One new store and two reorders. Top products: Ridge Crew Oat and Tide Beanie Navy. One invoice overdue, $612. The three actions: chase the $612, restock Moss (6 left), and follow up the 3 stores with samples. (Numbers are invented for the example.)

Step 3. Check the numbers (5 minutes)

Step 4. Do the three things

The snapshot is only useful if it changes your week. Most actions point to another routine: reorder notes and payment reminders (see wholesale reorder emails), or follow-ups on samples and pitches (see wholesale follow-up emails). You write and send those yourself.

Optional: have it ready on Mondays

On a paid plan, some AI tools can run a task on a schedule. If yours can, keep your files in Google Drive and use something like: "Run this every Monday at 7am with my files in Google Drive [link] and give me the page. Don't send anything to anyone." You still export fresh orders first, or the page will be built on old numbers.

Mistakes to avoid

Get the free Founder's Wholesale Checklist

Eight parts of selling into stores on four pages, each with one AI prompt you can copy. Plus The Sell-In, one short wholesale email every Tuesday.

Get the free checklist